Tuesday, May 10, 2011

There is no Shape without Shadow


On May 17th, postgraduate students from Newcastle University will bring to the Culture Lab an artistic/technologic experience open to the general public.

The project, which can best be described as an interactive contemporary dance performance, is directed towards the current and future needs of the fashion industry. This event seeks to raise awareness on the industry issues surrounding 'throw away fashion' and the need for sustainability,

Sustainability can materialise from simple interactions. In fashion it has potential to flow not only from the design and production of clothes, but also from the choices we all make on a daily basis: how we select, wear, care for and connect with our garments.

The performance, which will be a one man show performed by Andrea Masala will be directed by renowned choreographer and dancer, Martin Hylton. The event represents one of the Culture Lab's first ventures into merging dance and technology, and it surely promises to be an unforgettable night that should not be missed.

Where: Culture Lab (Newcastle University).
When: Tuesday, May 17th, 5:30pm.
Entrance: free.

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